The Sebastian River Area is a gem to those who know how to find our tiny slice of paradise (somewhere on the map between Melbourne and Vero Beach 😉). An attraction to tourists, skydivers, surfers, and fishermen, Sebastian, Florida has a real Florida feel with the perfect amount charm to keep you coming back for more.
After completion of the 2022 Community Guide and Business Directory, the Sebastian River Area Chamber of Commerce asked us to help with their Visitor’s Guide. They wanted to carry over the theme we created when we revamped the Directory with a tourism-minded focus. This was a no brainer.
Truth be told, we’d been wanting to get our hands on this project 🤫😉Capitalizing on the focus on tourism, meant there were so many opportunities to have fun with it. We even got to redesign four area maps! 👀👀👀
The Sebastian River Area Chamber of Commerce Visitor Guide is distributed at three different Visit Florida Welcome Centers, three area airports, at the Pelican Porch Welcome Center, at local concerts, festivals, and events, and is shared nationwide at trade shows, tourism conferences, and inquiry mailings of our area.
It's got all kinds of useful information about the Sebastian River Area, and is a guide for all our city has to offer.
To start, we carried over the typography, color palette, and theme we created for the previous publication.
We created icons to serve as markers for pet-friendly locations, family-friendly locations, where to find nightlife, and best of all, where to get a bite to eat!
As with the Directory project, we took the existing information and condensed it, jazzed up the pages, and gave it more visual interest, making more fun for readers to look through.
But the best part of this project was recreating the area maps.
Customizing these maps so they were on-brand, accurate, and fun to look at was a creative challenge. But we were up for it!
The end result is another beautiful publication we are proud to be part of.
Looking for some help with design and layout of your next project or publication?
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